SSAI INFRASTRUCTURE

Your Publishers Are Bleeding Revenue.
You're the Fix.

CTV fill rates have collapsed to 20-40%. Identity accuracy sits at 13-16%. Your publishers need deterministic verification at the SSAI layer — and you're the only one who can deploy it across every channel at once.

5,000+ CHANNELS · < 200ms LATENCY · VAST 4.x + SCTE-35
01 — ARCHITECTURE
Verification at the SSAI Layer
Your publishers are stuck at 20-40% fill rates because buyers can't trust CTV audience data. Identity accuracy across the ecosystem is 13-16%. Verification at your SSAI layer fixes this for every channel on your platform — simultaneously.
SCTE-35
Markers
→
↓
MANIFEST
Manipulation
→
↓
VERIFY
Verification
→
↓
AD DECISION
Server
→
↓
AD
Conditioning
→
↓
STITCHING
Engine
→
↓
DELIVERY
CDN
One integration at your layer means every publisher on your platform gets verified inventory — without any of them lifting a finger. That's the kind of differentiation that locks in publisher loyalty.
02 — SPECIFICATIONS
Technical Specifications
Built for the demands of live SSAI infrastructure at scale. Your publishers don't change anything. You add one API call.
PROTOCOL VAST 4.x
SIGNALS SCTE-35
DELIVERY HLS / DASH
API Server-to-server REST
LATENCY < 200ms
SCALE Millions concurrent
SUB-200ms LATENCY
Verification adds less than 200ms round-trip. No measurable impact on ad pod start time. No competing SSAI platform can offer deterministic verification at this speed.
NO REARCHITECTURE
One API endpoint in your existing pipeline. The easiest "yes" your publisher sales team will ever close.
MULTI-TENANT READY
One integration verifies every channel on your platform. Every publisher benefits on day one — no per-channel onboarding.
03 — PLATFORM IMPACT
Scale Impact Calculator
Model the revenue impact of adding verification across your entire channel portfolio.
PRESETS
TOTAL MONTHLY IMPRESSIONS
0
INCREMENTAL PLATFORM REVENUE
$0
REVENUE SHARE OPPORTUNITY (15%)
$0
Total Channels 2,000
10010,000
Avg Viewers/Channel 10,000
1K100K
Avg Hours/Viewer 3
18
Scan Adoption % 0.5%
0.1%2%
Premium CPM $45
$25$65
04 — YOUR CUSTOMERS WIN
Your Publishers Are Leaving Money on the Table
Every publisher on your platform is stuck with collapsed fill rates and worthless audience signals. Verification turns their unsold inventory into premium, age-verified impressions — and you're the one who made it happen.
05 — INTEGRATION
Three Steps to Platform-Wide Verification
Minimal engineering effort. Maximum channel coverage.
1

Server-to-server API integration

REST endpoint, standard auth. 2-3 sprint effort.

API
2

VAST cust_param injection

verified_21=1 appended to existing VAST requests automatically.

ACTIVE
3

QR template deployment

Branded verification templates deployed across all channels.

DEPLOYED
2-3

Sprints to full deployment

No changes to content pipeline. No changes to manifest generation. No changes to CDN configuration.

06 — PLATFORMS
Target SSAI Platforms
These are your competitors. The first platform to offer deterministic verification wins publisher loyalty — and the premium revenue that comes with it.
PLATFORM CHANNELS CLIENTS KEY DIFFERENTIATOR
Amagi 5,000+ 800+ brands Emmy-winning cloud playout, $826M valuation
Frequency 500+ 70+ platforms SaaS model, fast-growing mid-market
OTTera 2,000+ 600+ apps AdNet+ ad server, end-to-end monetization
1

Integration at the SSAI layer

One integration = ALL channels verified. Every publisher on the platform gets instant access to premium age-verified inventory.